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Founded in 2015, Apex Action LLC (APX AXN) is a public relations and marketing firm specializing in motorsports. 


APX AXN offers a strategic approach to brand management and representation from leaders in the industry. The firm's partners have represented multinational corporations on complex issues ranging from legislative policy to market penetration. Clients have included professional racers, international apparel brands, world-class coaches, and teams.


APX AXN services include:

  • public relations 

  • government relations

  • brand development & management

  • marketing strategy 

  • legal 

  • non-profit formation & management 

  • sponsorship procurement 

  • business development 

  • athlete management

We serve all industry stakeholders, from racers, to teams, to businesses interested in entering the market.

Contact us below to see how we can help with your motorsports project and needs.


Nathan Fitzgerald

Managing Director, Partner


Brian Zuanich




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